McDonalds Japan Recruitment Anime

On first look - without knowing/speaking/recognizing the Japanese language, you might think someone has made an a McDonald's anime show! But in reality, McDonald's Japan has created an anime based around their restaurant, and the enriching lives of the folks who work in a McDees fast food joint - with the aim of recruiting part-timers! There's even a recruitment page (in Japanese text).

The current voice-overs are done by J-Pop girl group AKB48's "Yui Yokoyama" (remember "Otabe" from "Majisuka Gakuen 2"?) as the general manager, while "Okabe Lin" is the voice of the hero "Violet".

Will this be a start of a "recruitment trend" utilizing "anime"? :)